My latest read has been one of my favourites in 2019. In fact it could be one of my favourite reads of all time. The reason why I loved this book so much is that Gary Keller lays out a very clear framework as to an approach of on prioritization and does so in a
Presenting the July Ampli Dreamstakes Winner their cheque.
The last long weekend of the summer and I had a chance to finish my latest read. This once was written by Chip Conley who has a website called Modern Elder Academy. As somebody who has spent the last 22-years in digital marketing space, I found this read very timely. This industry has given me
Over the past 6-weeks I had a chance to catch-up on some reading. Below are my insights on 3 of my recent reads. Company of One by Paul Jarvis I recently finished this book. Written by fellow Canadian Paul Jarvis, Paul provides an interesting prospective and roadmap on questioning growth. It is not a book
On June 11 I had the opportunity to attend Cardlinx Tokyo. For those of you not familiar with Cardlinx it is the association that focused on increasing interoperability, eliminates friction, and promotes the growth of the card-linked offers industry. This event focused on the intersection of AI and Digital Advertising with respect to Cardlinking. I
This is a use-case of one (my personal data). I can tell you that based on the research I have read as well as the aggregate data I have seen testing Ampli the past couple of months that cash can impact behavior. For local Cashback in downtown Toronto that specifically impacted the graph below, check