Thinking

A selection of what I've written over the years — operator playbooks, partnership craft and the discipline behind the decisions. Each one is here in full.

Selected writing — newest first
Jul 2026 · 4 min
AI · transformation
Alberta Wrote a $2-Billion AI Playbook

The Government of Alberta published 235 pages on its AI rebuild. The lessons that matter aren't the technical ones — and they're easier for a small company than they were for a government.

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Jul 2026 · 4 min
AI · transformation
There Is No Such Thing as an AI Company

Intelligence is becoming infrastructure, and infrastructure doesn't differentiate — you can't rent a moat. The scarce asset is organizational intelligence: captured decisions, not just data.

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Jan 2026 · 3 min
AI · transformation
Your AI Initiative Isn't Failing. It Was Never Alive.

Your AI initiative isn't failing because the technology isn't ready — it's failing because the organization isn't. I've seen this movie before: same meetings, same fears, same decks. Different decade.

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Jan 2026 · 5 min
Leadership
When Leadership Became Personal

The hardest leadership challenge of my life wasn't in a boardroom. It was my father's dementia — and the lessons were unmistakably professional.

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Jul 2024 · 5 min
How I operate
Consistency, Discipline & Data: 30 Years of Quicken

80 days of my life in one tool. What daily discipline taught me about data intimacy, consistency and a personal north star.

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Feb 2018 · 8 min
Transformation
816 Days … A Roadmap of Change

Taking over a 120-person agency in decline. The 100-day turnaround playbook — alignment, talent, data transparency — I've used ever since.

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Feb 2018 · 6 min
Partnerships
My Top 4 Pieces of Advice for Building Impactful Partnerships

"Plan the divorce before the marriage." Four rules — and the FILO discipline — behind partnerships that actually create value.

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Jan 2018 · 2 min
Transformation
A Yellow Pages Career by the Numbers

$90M → $556M in digital revenue. $1B+ in partner deals. 16 M&As. A career measured the way I measure everything.

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Mar 2017 · 3 min
AI · early signal
Should You Treat Your AI Assistant Like a Human?

I put my AI assistant on the org chart in 2016. Whether to say "please" to a machine taught me more about myself than about the bot — an early signal of where this was all going.

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