For Google’s Sake: Are You Writing Your Content for Man or Machine Posted on Posted onJanuary 10, 2005By Darby Sieben Have you ever visited a web site, started reading the text and realize you have no idea what is being … Read MoreFor Google’s Sake: Are You Writing Your Content for Man or Machine
Search Engine Keyword Relevance: Fact or Fiction Posted on Posted onJanuary 5, 2005By Darby Sieben Keyword relevance is another buzz word floating around the Internet by search engine optimization companies. This is almost as annoying … Read MoreSearch Engine Keyword Relevance: Fact or Fiction
Reverse Engineering The Local Media Mix – Who Gets the Credit For the Sale? Posted on Posted onJune 28, 2009By Darby Sieben One of the most challenging aspects of local businesses is determining what media is driving the sale of a product … Read MoreReverse Engineering The Local Media Mix – Who Gets the Credit For the Sale?
Why Really Smart Advertisers Look Beyond The Big Shiny Numbers Posted on Posted onNovember 8, 2008By Darby Sieben Big numbers, seems the entire world wants to see them, even those in the local advertiser space in Canada. Big … Read MoreWhy Really Smart Advertisers Look Beyond The Big Shiny Numbers
Who Owns Your Domain Name? Posted on Posted onNovember 18, 2007By Darby Sieben Question – do you own your own name as a domain name? For example, I own darbysieben.com (the site you … Read MoreWho Owns Your Domain Name?
YellowPages.ca Launches Facebook Integration for Local Businesses Posted on Posted onJuly 19, 2007By Darby Sieben Coming soon to a Facebook profile near you – your favorite local business in Canada? YellowPages.ca – Canada’s largest online … Read MoreYellowPages.ca Launches Facebook Integration for Local Businesses