I have decided to join RBC Ventures on a contract basis to help them launch Ampli. You can read about what the media has to say about this program below.
My journey to RBC Ventures stated at the end of 2017 while having some discussions with Derek Szeto and why he joined Ventures. In February of this year I had the opportunity to speak with Gabriel Woo and then spend a day with the Ventures executive team in Toronto including a fruitful discussion with Mike Dobbins.
I was impressed with what RBC is attempting to do with Ventures, why it was created and why they believe they can win.
I look forward to helping RBC Ventures in the coming months.
‘A very big deal’: WestJet, RBC team up for new loyalty program, BNN
RBC and WestJet partner on new Ampli loyalty platform, Globe and Mail
RBC And WestJet Team Up To Launch Ampli Loyalty Program, Huffington Post