When your business does television, radio, newspaper or magazine advertising are you getting all the value from it? When your campaign is done, do you just forget about it and start planning the next one? Does your business have a process where by you extend your intial advertising in the form of reprints?
Interactive e-Newsletters, when used properly, can stimulate sales and generate awareness for your brand. By interactive, I mean newsletters that engage their readers and cause them to act. Below are two really good examples of e-Newsletters and how they can be used to generate action on the part of their respective users.
When investing in mutual funds, what are the most important things you consider? First you probably determine your risk tolerance level, your long-term objectives, and then you match those to the funds that properly represent your objectives the most. For example, if you are a conservative investor you are likely going to be investing in
I often get asked the question, can radio and the Internet work together? The answer is a resounding yes. Radio and the Internet compliment each other as much as TV and the Internet do it terms of cross media power. I want to talk about a Calgary company that I believe is doing a stellar
Planning to incorporate a competitor’s trademark into your pay per click campaign, meta tags, or search engine optimized services? I recommend against it. Some still consider the Internet to be the wild west, where basically you can get away with anything provided you don’t caught. Although in many cases, businesses are getting away with trademark
How important is it for your business to have home page placement on a top rated web site on the Internet? If your plan is to achieve higher Google placement, then it is worth gold. Let me explain in more detail. Every month, we place 6 of our clients on the home page of CalgaryPlus.ca